EYCHSTUDIOS
Nike Air Max Future Forward — unofficial EYCH brand spec concept

INDEPENDENT CINEMATIC PRODUCTION / CHARLOTTE, NC

Make your
next bold move.

Films that build a world.
Campaigns that make an impression.

EXPLORE THE WORK ↓
ON SCREEN / NIKE AIR MAX — FUTURE FORWARDUNOFFICIAL BRAND SPEC CONCEPT
COMMERCIALS✳SOCIAL CAMPAIGNS✳MUSIC VIDEOS✳CONCERT / TOUR VISUALS
01 / SELECTED WORK

Big ideas.
Built frame by frame.

Explore cinematic product worlds, playful brand concepts and original music stories. Every brand concept below is unofficial spec work.

6 films / Featured

A luminous product reveal inside a futuristic sneaker laboratory.

Chocolate and peanut butter collide in a rich, tactile flavor world.

A winter forest becomes a sparkling world of frosted cereal.

One character. Two moods. A room split between sour green and sweet pink.

Warm marble, bright citrus and cut-glass detail create a restrained product portrait.

Everyday softness takes architectural form in a sunlit gallery.

Unofficial brand spec concepts are independent, uncommissioned work. No brand affiliation, client relationship or endorsement is implied.

02 / WHAT WE MAKE

From first idea
to final frame.

Creative direction, visual worlds, motion, sound and editing—shaped around your audience and where the work needs to live.

03 / THE PROCESS

A clear path.
A shared vision.

A defined scope, thoughtful review points and a finished delivery you know how to use.

01

Brief

We clarify your message, audience, channels, budget and timing.

02

Direction

We agree on the treatment, deliverables, usage, schedule and review rounds.

03

Production

We build the visual world, motion and edit with agreed approval points.

04

Delivery

You receive the finished assets in the formats and technical specifications we agreed.

04 / THE STUDIO

Independent vision.
Complete production.

EYCH Studios is an independent cinematic production company creating commercials, social campaigns, music videos and concert / tour visuals.

Led by David Hart in Charlotte, North Carolina, the studio connects creative direction with an end-to-end production approach. We work with brands, artists, agencies and live creative teams to turn a clear idea into a cohesive visual experience.

Projects begin with the audience, the message and the intended use. Deliverables, rights, production methods and approvals are defined together before the work begins.

LET’S TALK ABOUT YOUR PROJECT ↗
LET’S MAKE SOMETHING WORTH WATCHING

Start a project.

Tell us what you want to make, who it is for, where it will live and when you need it. Share a rough budget and any references; we’ll review the fit and discuss a paid production scope.

Not sure where to start? Opportunity Snapshot

A high-level observation, an opportunity category, and a view of where EYCH may help.

Detailed strategy, campaign concepts, custom recommendations, and implementation roadmaps are developed through a paid engagement.

Submissions are saved for EYCH review. H can follow up by email to discuss fit and next steps. No automated email is sent, and response timing is not guaranteed. We use your information to assess and respond to your inquiry.

Project inquiry: tell us about the work you want to commission. We will review it and discuss a possible paid scope.

No obligation. Detailed strategy and production are paid services.

BEFORE WE BEGIN
Are the brand films commissioned campaigns?+

The brand films shown here are unofficial, uncommissioned spec concepts. They demonstrate creative direction and production capability. No affiliation, endorsement or campaign results are implied.

How do you scope a production?+

We agree on the objective, asset count, runtimes, formats, usage, production methods, licensing, schedule and review rounds in a written proposal.

Can you work with our existing footage or finished music?+

Yes. We can scope editing from organized client-owned footage or develop original visuals to an approved song master. Supplied final edits and audio are preserved unless a change is expressly agreed.

Do you use AI in production?+

AI-assisted methods may be part of the production approach, alongside creative direction, motion, sound and editorial judgment. Methods, source assets and usage rights are discussed during scoping.

What is needed for concert or tour delivery?+

Your technical team supplies screen layouts, pixel maps, codecs, frame rates and playback requirements. Media-server programming, timecode, on-site operation and technical testing are included only when explicitly scoped.